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Especially in the newer generations, texting and social media have become mainstays in communication methods. While they’re vital tools for any marketing strategy, they’re the death of grammar and the adjective, as we know it. Without constant attention, we find our bad online habits creeping into our normal wavelengths of contact throughout our workday. There’s a finely-tuned art in crafting effective business emails, and you risk serious credibility for even the slightest errors. Faux pas in your writing can lead to assumptions about your organisation; after all, if you miss the minor details in simple email communication, how can you be expected to apply command any sort of deals where money is involved? In order to avoid this travesty and contributing to the seemingly imminent loss of descriptive language, here are our tips to drafting professional and effective business emails to best achieve your goals in the average 140 emails people will be sending/receiving per day: To Writing Effective Business Emails, Steer Clear of the Text-Speak FTW Of course, this would be our first rule for any corporate email use, and if you were wondering, FTW isn’t anything bad, it just means “For the Win”. While we’re glad we enlightened you on the acronym, if you didn’t know what it meant, you just proved our point for us. Not only are terms like “lol” or “ttyl” extremely unprofessional, but they can be confused and cause misinterpretation. When forging important details over business email, the last thing you want is to clutter your message. But just in case you happen to see another one you’re unfamiliar with, there’s a cheat sheet here. Be Concise and Specific Remember when you used to have to lie to your parents, so you’d be vague and try to mislead them? Well, if you’re not clear in the point of your business email, you’ll be doing the same thing except unintentionally. There’s no room for that incorporate email communication because really, no one reads more than they have to. So, put the key information right up front, and be firm about it. Especially if you have a request of some sort, make sure it’s the first thing the reader sees! They’ll be much more likely to acquiesce because your email objective is obvious. Don’t say more than you have to. Be Cordial and Don’t Abuse Capitals I DON’T KNOW WHY people think caps lock is an effective tool, but it really won’t get you far. Use language to get your point across in any business email, or some bolding or italicising if necessary (to a very limited extent). Abusing these tools will appear rude and condescending, and getting your way immediately becomes less likely. And when […]

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